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Mobilink reaches out to 65,000 flood affectees
Islamabad: September 02, 2010 – Mobilink, Pakistan’s market leader in cellular services and a part of Orascom Telecom Holding, is rapidly expanding the outreach of its flood relief efforts and continues to deliver healthy food and basic necessities to flood victims across the country.
The efforts are being channeled through the Mobilink Foundation using the Rs 85 million pledged Mobilink and OTH exclusively for Flood Relief efforts. In addition to this, Mobilink employees have generously contributed more than Rs. 6 million from their salaries and generated funds with the help of family and friends through collection points set up in 22 Mobilink offices across Pakistan. The procurement, packing items into family units, loading and distribution is being managed end to end by Mobilink employees who have donated their personal time to relief efforts.
Mobilink Foundation, the philanthropic arm of Mobilink, has mobilized its team of volunteers who have distributed over
44,000 bottles of clean drinking water, 1,860 packs of dry food rations 3,900 hygiene kits, 500 bags of atta, and 7,215 ready to eat food packs amongst the affectees. Through its efforts, Mobilink has touched more than 15 locations including the suroundings of Multan, Muzaffargarh, Nowshera, Tarru Jabba, Thetar Khel, Dera Ghazi Khan, Charsadda, Agha Khel, Khwazakhela & Madyan, Swat, Sukkur, D.I. Khan as well as smaller towns and villages across Pakistan.
In addition to this support, Orascom Telecom has also launched special international campaigns in Greece and Egypt to raise awareness and funds for flood-relief activities in Pakistan.
In the past Mobilink has carried out extensive relief efforts for the 2005 earthquake victims and a large relief camp for accommodating 1,000 families of IDPs from Swat.Source:Mobilink
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Mobilink major relief efforts reaches out to more than 38,000 flood victims
Mobilink, Pakistan’s market leader in cellular services and a part of Orascom Telecom Holding, is rigorously conducting relief efforts and delivering basic necessities to flood victims all over the country and has reached out to more than 38,000 individuals.
Items distributed among the suffering families include; 35,000 bottles of clean drinking water, 600 bags of flour, 1,260 packs of Dry rations and 3,650 packs of Ready-to-eat items. Along with the relief goods, a large number of Mobilink employees are also providing dedicated volunteer hours. Mobilink is distributing these items with the help of a cross-functional team of employees directly and in coordination with relief organizations and armed forces where needed. Our teams have reached close to 5,000 families in remote areas in and around Muzaffargarh, Nowshera, Charsadda, Swat, Sukkur, D.I. Khan as well as smaller towns and villages across Pakistan. To learn more about Mobilink flood relief efforts, log on to www.mobilinkfoundation.org
The items are being procured from the Rs 85 million flood relief fund established by Mobilink and Orascom. In addition, Mobilink employees have contributed more than Rs. 6.5 million from their pockets, through 23 collection points at Mobilink offices nationwide as well as funds raised through friends and family.
In the past, Mobilink has successfully executed major relief efforts like the rehabilitation of earthquake victims in 2005 and a large scale relief camp for 1,000 families of Swat IDPs in 2009. For more information on Mobilink flood relief activities and Donations to Mobilink Foundation, visit www.mobilinkfoundation.org
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Telenor Pakistan pledges Rs100 Million for Flood Affectees
Islamabad. Telenor Pakistan has pledged Rs. 100 Million in funding and telecommunication services, towards relief and rehabilitation of flood affectees. The amount will be used to facilitate immediate relief efforts and longer term rehabilitation initiatives by Pakistan Red Crescent Society.
Chief Strategy Officer and VP Corporate Affairs, Telenor Pakistan, Aamir Ibrahim said, “In this hour of need, where millions have been affected by devastating floods across the country, Telenor Pakistan stands by its brethren. We will contribute through donating funds, offering our telecommunication services and volunteering our collective employee efforts towards the rehabilitation of the affectees. We are deeply saddened by the loss of life and the destruction caused by recent floods. We are sure that this humble effort will help those who need it most.”
Secretary General, Pakistan Red Crescent Society (PRCS), Brig. (Retd.) Muhammad Ilyas Khan appreciated Telenor Pakistan’s timely contribution. He said, “This is a great initiative from Telenor Pakistan and hopefully will also encourage other organizations to contribute in a similar manner. This is a national crisis and everyone needs to do their part by coming forward and extending support.”
Telenor Pakistan runs a number of community support initiatives aimed at helping communities help themselves. In addition to becoming a disability friendly organization, Telenor Pakistan also takes a lead in extending support to disaster victims. In wake of October 2008 earthquake in Baluchistan, it was the first telecom operator to reach the affected area that provided communication facilities and a month’s supply of food items to 160 families. Other than providing crisis communication support to Edhi, National Crisis Management Cell, press and relief organizations, Telenor Pakistan also made a contribution of Rs. 65 million to the President Earthquake Relief Fund and International Red Cross after the 2005 earthquake. Telenor Pakistan and PRCS also worked together during the IDP crisis to help thousands of displaced people from tribal areas of Pakistan.
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SMS Service to Help Flood Affected People
Islamabad: Pakistan Telecommunication Authority (PTA) in collaboration with Telecom Industry has started “1234” SMS Service to supplement the efforts of the Government in its rescue and rehabilitation efforts for the flood affectees across the country. The short code “1234” has been activated from all cellular mobile operators platforms. SMS can be sent to “1234” by writing “Fund” which will be charged @Rs.10/- excluding taxes for contributing to “Prime Minister’s Flood Relief Fund 2010” for flood affected people.
The amount collected by generating these SMSs would be deposited with “Prime Minister’s Flood Relief Fund 2010”, for which a special account has been created in National Bank of Pakistan (Account No.898989).
PTA has appealed to the public to send maximum number of SMSs to help their affected brethren in this hour of need.
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PTCL contributed Rs. 40 million for the flood relief activities

Islamabad: Pakistan Telecommunication Company Ltd (PTCL) has contributed Rs. 40 million for the flood relief activities.
In this regard, President and CEO PTCL Mr. Walid Irshaid called on the Prime Minister of Pakistan Mr. Yousaf Raza Gillani here in Islamabad today and presented him with the cheque of Rs. 40 million.
He offered his compassion to the ones affected and marked these as one of the crucial times where we all as a nation needs to join our hands to do the best possible for the early recovery and rehabilitation of the affectees. And hoped this contribution from PTCL helps in providing people relief of their grievous conditions.
President and CEO Mr. Walid Irshaid further added that we have also established flood relief camps, where people can send their donations, goods and other necessities. A convoy carrying relief goods worth Rs. 4.4 million has already been sent to flood affected areas by PTCL. He pledged to continue the support and said we, at PTCL would not leave affectees alone in this critical hour of need.
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Mobilink pledges Rs. 85 million for flood relief
Islamabad :Mobilink, Pakistan’s market leader in cellular communication services, with the support of parent company Orascom Telecom Holding has committed Rs. 85 million for providing relief to the affectees of the floods caused by torrential monsoon rains in Pakistan.
Mobilink will be coordinating with relief organizations including World Food Programme and World Health Organization to reach out to the flood victims to ensure that aid needs of the deserving and un-served are met in an efficient manner. The funds will be used to provide immediate relief assistance including clean drinking water and dry food rations.
Naguib Sawiris, Executive Chairman, OTH and Khaled Bichara, Group Chief Executive Officer, OTH expressed grief at the loss of lives, infrastructure and the ongoing crisis adding that Mobilink and Pakistan hold a very special place at Orascom and the Rs. 85 million fund is a humble way of expressing solidarity with the millions of people affected by the worst floods in Pakistan’s history.
Rashid Khan, President & CEO Mobilink shared that, “This is a national tragedy that requires each one of us to respond with support that is tangible and urgency which is critical. As one of the largest private sector organizations in the country, Mobilink has always been at the forefront in supporting our fellow citizens in times such as these. We have an experienced team who have been a part of Mobilink’s efforts in the 2005 earthquake, Balochistan floods and more recently the IDPs Relief efforts as well as a generous employee and subscriber base that makes us ideally positioned to deliver effectively.”
In addition to committing funds at the company level, Mobilink has also set up a short code to enable Mobilink users to contribute Rs. 10 (plus tax) by texting “Flood” to 616 or deposit donations to Mobilink Foundation account (account # 0401-0028266-0001) by visiting any NIB branch. Mobilink has also set up a salary fund to enable employees to donate towards this cause.
According to sources, the flood has affected more than 3 million people, including 1.4 million children. Having killed at least 1,400 already, the death toll is expected to rise as more heavy rain is reported in the midst of the monsoon season, feared breakout of water-borne diseases such as cholera and a food crisis due to several parts being cut off for almost one week now.
Last year, Mobilink established a complete relief camp accommodating 1,000 families of IDPs with a Rs. 81 million fund. Recognized as the largest private sector relief commitment for the IDPs, the camp provided inhabitants with all basic need items ranging from tents, bedding and hygiene items, dry food rations, cooking areas and utensils to basic health care, education and even recreation. As a company committed to reshaping lives, Mobilink and Orascom have shown unwavering commitment in the past as well by actively engaging in the relief and rehabilitation of the Oct 2005 earthquake affectees.